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Building your LinkedIn Content

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Building your LinkedIn Content
Thursday,  3 September 2026 | 12:00pm - 1:00pm | Via Live Zoom Webinar only
1 CPD unit (Practice Management/Business Skills)


Presenter: Kylie Chown, Founder of My Digital Brand 

Many professionals know they should be creating content, but struggle with where to start, what to say, or how to remain consistent. This session explores a practical and sustainable approach to content that builds trust and keeps you visible without feeling overwhelming. The focus is on creating value-driven content that supports business development and strengthens your professional presence over time.

Learning outcomes:

  • Understand the role content plays in building visibility, trust and professional reputation
  • Learn how to identify content themes that align with your expertise and audience needs
  • Develop a practical approach to creating content that feels manageable and sustainable

**This session is being presented as Session 2 of the Building Your LinkedIn workshop series.

Session 2: Building your LinkedIn Content
Date:
Thursday, 3 September 2026
Time:
12:00pm - 1:00pm 

Session 3: Building your LinkedIn Network
Date:
Thursday, 8 October 2026
Time:
12:00pm - 1:00pm 
 

About the Presenter:
Kylie Chown is a leading Australian LinkedIn and social media strategist, Founder of My Digital Brand and Australia’s first Certified Social Media Crisis Advisor.
Since 2010, she has helped over 12,500 professionals and businesses be found first online and guided 175+ organisations through social media crises across Australia, New Zealand, the USA and Asia.
Kylie has delivered 450+ workshops and is known for her practical, engaging style and strategies that help organisations take control of their digital footprint and stand out online.

Registration Fees:
As this session is subject to a fixed presenter fee arrangement, CPD vouchers are not applicable.

If you would like to purchase all three sessions at a 15% bundled discount, please email [email protected] and we will arrange your registration.

Member (admitted more than three years): $90
Junior Members (admitted less than three years): $75
Platinum Members: $70
Non-Members: $125
Other: Login to see your registration fee


Please note: Recording of the webinar is not guaranteed, as it depends on the presenters’ copyright permissions. In some cases, recordings may be made available exclusively to registered attendees. To ensure you don’t miss out, we recommend registering for the live session. If you're unable to attend live, please let us know in advance, and we’ll do our best to provide the recording (if available).


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Building your LinkedIn Content
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